Program Overview

An online MBA in Sales and Marketing is a two years degree program from DY Patil University. An online MBA in Sales and Marketing can be an excellent choice for individuals who want to develop their skills and knowledge in the areas of sales, advertising, branding, marketing, eCommerce, promotion, digital marketing and online marketing. This online program typically covers topics such as market research, product development, pricing strategies, advertising, branding, public relations, sales management, and consumer behaviour. The benefits of pursuing an online MBA in Sales and Marketing are flexibility in terms of scheduling and location, and the ability to continue working while completing the program. Overall, an online MBA in Sales and Marketing can be a valuable investment for individuals who are interested in advancing their careers in marketing, sales or business branding-related fields, and who want to develop the skills and knowledge necessary to succeed in a rapidly changing global business environment. Sales and Marketing are two closely related business functions that work together to promote, brand, sell and distribute products or services to customers. Marketing involves identifying customer needs, creating and promoting products or services that satisfy those needs, and building strong relationships with customers. Sales, on the other hand, involves the actual process of selling products or services to customers. This includes lead generation, prospecting, presenting the product or service to potential customers, negotiating, closing deals, and providing after-sales support. Sales aim to convert leads into customers and generate revenue for the company. Overall, Sales and Marketing are critical functions in any organization, as they help to create demand for products and services and generate revenue for the company. Effective sales and marketing strategies can help a company to grow its customer base, increase revenue, and gain a competitive edge in the marketplace. Job opportunities after an online MBA in sales and marketing include roles such as marketing manager, sales manager, sales representative, account manager, business development manager, digital marketing manager, online marketing manager and marketing coordinator. And Sales and Marketing professionals can also pursue careers in industries such as advertising, public relations, market research, consulting and more.

81st Rank among the top Indian Universities in NIRF-2022

Approved by UGC University Grants Commission

Approved by AICTE All India Council for Technical Education

Accredited with A Grade by NAAC (Dr. D. Y. Patil University)

81st Rank among the top Indian Universities in NIRF-2022

Approved by UGC University Grants Commission

Approved by AICTE All India Council for Technical Education

Accredited with A Grade by NAAC (Dr. D. Y. Patil University)

The University welcomes applications from all the aspirants who have completed following criteria :

  1. 40 %+ in 10th  from Recognized Board / SSC is Mandatory  (As per the existing policy of University)
  2. Either 40 %+ in 12th / HSC / Recognized Board  OR Overall 50 %+ in 3 Years of Polytechnic Diploma from recognized Board
  3. Overall 40 %+ in Bachelor's Degree from Recognized University (For 10 + 2 + Regular Graduation)
  4. If Student applying for MBA ; wherein student has taken Lateral Entry route for completing Graduation like (10+3+Graduation) ; in such cases Overall 50 %+ in Graduation and Overall 50% in Polytechnic Diploma, both are required
  • 10th (SSC) Statement of Marks
  • 12th (HSC) Statement of Marks
  • Degree Certificate & Last Year / Semester Statement of Marks
  • Photo ID Proof (PAN card / Passport / Driving License / Election Card )
  • Aadhaar Card
  • Passport Size Photograph (not more than 3 months old)
  • Self Declaration on Rs. 100 stamp paper

2 Years

E-book

E-book features, Self Learning Material, PDF Content, Responsive as one Device & Many Books, Accessible Everywhere, Shareable Content, and Augmented Reality Experience.


Practice Test

A quick way to gauge the learning. This helps you to assess your knowledge and test your readiness for your exam. This Evaluation feature allows you to answer Chapter wise MCQ-based Questions. And after completion of the Test, it displays correct and incorrect selections in the Review option. So it gives you answers too.


Study Guide

A Smarter and Simpler Way to Study. Explained Bullet Notes Of Every Chapter. This helps the student to understand the key knowledge areas of the topic.


Lab environment

This is a coding ground for programming learners. Students can write programming code here and test the programming skills which they have acquired.


Discussion Forum

Discussion Forum is a means to allow students to learn through collaborative efforts. Every subject would have 12 Open and 1 Graded discussion forum which would be part of the continuous evaluation process. Subject-wise threaded discussions and helping enrolled students to review course material prior to an assignment or exam, engaging students in discussion.


Interactive Videos

Interactive Videos that allows students to actively engage with the content they see within the video itself with online courses. In-built quiz helps the students to test their understanding about the topic.


Web Resources

Links from Open Source articles are videos are provides to the students. This enhances the horizon of the students. Here they can watch videos from various resources. These resources include case studies, articles, reference videos, fact sheets, etc.


Live Interactive Sessions

Well-experienced trainers can take their live interactive online sessions through Learning Management System. For every subject based on the course outcome, there would be one live interactive online session per chapter conducted through the learning management system. The faculty from the university would conduct the said live session and the students would join through the LMS. The students should refer to the calendar for a scheduled live session in their respective LMS. Every Live Session per chapter would be of 1 hour.


Animated / Gamified Module

As part of simulations, animated case studies at the subject level are available for students to learn in a given situation. After understanding the case the students would be able to give a solution which is through a set of questions during the case study module. This helps the learners to perform in a dynamic business environment.


E-book

E-book features, Self Learning Material, PDF Content, Responsive as one Device & Many Books, Accessible Everywhere, Shareable Content, and Augmented Reality Experience.


Practice Test

A quick way to gauge the learning. This helps you to assess your knowledge and test your readiness for your exam. This Evaluation feature allows you to answer Chapter wise MCQ-based Questions. And after completion of the Test, it displays correct and incorrect selections in the Review option. So it gives you answers too.


Study Guide

A Smarter and Simpler Way to Study. Explained Bullet Notes Of Every Chapter. This helps the student to understand the key knowledge areas of the topic.


Lab environment

This is a coding ground for programming learners. Students can write programming code here and test the programming skills which they have acquired.


Discussion Forum

Discussion Forum is a means to allow students to learn through collaborative efforts. Every subject would have 12 Open and 1 Graded discussion forum which would be part of the continuous evaluation process. Subject-wise threaded discussions and helping enrolled students to review course material prior to an assignment or exam, engaging students in discussion.


Interactive Videos

Interactive Videos that allows students to actively engage with the content they see within the video itself with online courses. In-built quiz helps the students to test their understanding about the topic.


Web Resources

Links from Open Source articles are videos are provides to the students. This enhances the horizon of the students. Here they can watch videos from various resources. These resources include case studies, articles, reference videos, fact sheets, etc.


Live Interactive Sessions

Well-experienced trainers can take their live interactive online sessions through Learning Management System. For every subject based on the course outcome, there would be one live interactive online session per chapter conducted through the learning management system. The faculty from the university would conduct the said live session and the students would join through the LMS. The students should refer to the calendar for a scheduled live session in their respective LMS. Every Live Session per chapter would be of 1 hour.


Animated / Gamified Module

As part of simulations, animated case studies at the subject level are available for students to learn in a given situation. After understanding the case the students would be able to give a solution which is through a set of questions during the case study module. This helps the learners to perform in a dynamic business environment.


Yes

Yes

Semester 1

Organizational Behaviour

Principle of Accounting

Managerial Economics

Principles of Management

Quantitative Techniques

Semester 2

Human Resource Management - I

Strategic Management

Financial Management - I Principles of Marketing - I

Production & Operation Management

Semester 3

international Business

Research Methodology

Project Management

Entrepreneurship Essentials Cost & Management Accounting

Project Work - Part 1

Semester 4

Services Marketing

Advertising & Sales

Promotion Consumer Behaviour Strategic

Brand Management Sales And Distribution

Management Retail management (option of edx-Retail Fundamentals - Dartmouth X)

Project Work - Part 2 Final Submission

Plan 1 - Full Fee Payment
Particulars Indian Student International Student
Admission Processing Fee 1500/- 3000/-
Full Fee to be paid 160000/- 350000/-

Plan 2 - Payment on a instalments
Student Down Payment 40000/- 87500/-
Program instalments 4 4
Program fee per instalments 40000/- 87500/-

Plan 3 - Finance Based EMI Option
Student Down Payment 14578 -
EMI Tenure 15 -
Student EMI 10767/- -
Student Applicable Fee 176083/- -

online

Inclusive all charges

Testimonials

As a student in the online MBA degree in HR program, I gained both skills and confidence. The Professors were very approachable, knowledgeable, and skilful at leveraging the online nature of the program.

Mrs. Sejal Kharat
MBA in HR

I am excited to study Online MBA Program. I really like the Study Guide, Interactive Videos, and Web Resources. We use lots of technologies in our online classes during studying. The Professors are very helpful.

Ms. Chaitali Gosavi
MBA in HR

Testimonials

Frequently Asked Questions (FAQs)

Master of Business Administration is 2 Years Online program in Sales and Marketing, where you learn all the Sales and Marketing skills.

It build the scope of employment in various Corporate, Retail, Banking and Financial Institutions as well as in Government Sector.

Securing your admission to an Online MBA in Sales & Marketing Management degree programme is very simple. Get Counselling with upGrad Disha.

Any Graduate degree holder under 10+2+3 or 10+2+4 pattern under any discipline, can do Online MBA in Sales and Marketing.

Yes Dy Patil Online MBA degree is widely accepted in India as well as overseas.

The duration of UGC approved Dy Patil online MBA courses is 2 years with an extended period of 4 years.

Yes you can, as a student you must be a graduate in any discipline from any recognized college or university.

Definitely Online MBA in marketing and sales is worth it. The AICTE, DEB, and UGC Entitled degree programs will help students to attain their dream job in Sales and Marketing.

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