MBA in Marketing Management is designed to develop dynamic managers who can display in-depth knowledge of marketing principles and manage wider business context like marketing, advertising, public relations etc. This programme builds your skill-set across a broad range of marketing subjects, such as talent management, strategic marketing, integrated marketing and marketing communications. Students will be prepared for a diverse and challenging career with abilities to coordinate, execute and measure the effectiveness of marketing activities to support organisation objectives like market positioning, revenue growth and customer retention.
Approved by University Grants Commission (UGC) & DEB for Distance Education
Approved by the All-India Council of Technical Education (AICTE)
1st Private University in state of Rajasthan for being accredited with Grade 'A' by NAAC
Approved by University Grants Commission (UGC) & DEB for Distance Education
Approved by the All-India Council of Technical Education (AICTE)
1st Private University in state of Rajasthan for being accredited with Grade 'A' by NAAC
Minimum 50% marks in Graduation or Graduation less than 50 % with 2 years of minimum experience is required.
2 Years
E-book
E-book features, Self Learning Material, PDF Content, Responsive as one Device & Many Books, Accessible Everywhere, Shareable Content, and Augmented Reality Experience.
Practice Test
A quick way to gauge the learning. This helps you to assess your knowledge and test your readiness for your exam. This Evaluation feature allows you to answer Chapter wise MCQ-based Questions. And after completion of the Test, it displays correct and incorrect selections in the Review option. So it gives you answers too.
Study Guide
A Smarter and Simpler Way to Study. Explained Bullet Notes Of Every Chapter. This helps the student to understand the key knowledge areas of the topic.
Lab environment
This is a coding ground for programming learners. Students can write programming code here and test the programming skills which they have acquired.
Web Resources
Links from Open Source articles are videos are provides to the students. This enhances the horizon of the students. Here they can watch videos from various resources. These resources include case studies, articles, reference videos, fact sheets, etc.
Discussion Forum
Discussion Forum is a means to allow students to learn through collaborative efforts. Every subject would have 12 Open and 1 Graded discussion forum which would be part of the continuous evaluation process. Subject-wise threaded discussions and helping enrolled students to review course material prior to an assignment or exam, engaging students in discussion.
Interactive Videos
Interactive Videos that allows students to actively engage with the content they see within the video itself with online courses. In-built quiz helps the students to test their understanding about the topic.
Live Interactive Sessions
Well-experienced trainers can take their live interactive online sessions through Learning Management System. For every subject based on the course outcome, there would be one live interactive online session per chapter conducted through the learning management system. The faculty from the university would conduct the said live session and the students would join through the LMS. The students should refer to the calendar for a scheduled live session in their respective LMS. Every Live Session per chapter would be of 1 hour.
Animated / Gamified Module
As part of simulations, animated case studies at the subject level are available for students to learn in a given situation. After understanding the case the students would be able to give a solution which is through a set of questions during the case study module. This helps the learners to perform in a dynamic business environment.
E-book
E-book features, Self Learning Material, PDF Content, Responsive as one Device & Many Books, Accessible Everywhere, Shareable Content, and Augmented Reality Experience.
Practice Test
A quick way to gauge the learning. This helps you to assess your knowledge and test your readiness for your exam. This Evaluation feature allows you to answer Chapter wise MCQ-based Questions. And after completion of the Test, it displays correct and incorrect selections in the Review option. So it gives you answers too.
Study Guide
A Smarter and Simpler Way to Study. Explained Bullet Notes Of Every Chapter. This helps the student to understand the key knowledge areas of the topic.
Lab environment
This is a coding ground for programming learners. Students can write programming code here and test the programming skills which they have acquired.
Web Resources
Links from Open Source articles are videos are provides to the students. This enhances the horizon of the students. Here they can watch videos from various resources. These resources include case studies, articles, reference videos, fact sheets, etc.
Discussion Forum
Discussion Forum is a means to allow students to learn through collaborative efforts. Every subject would have 12 Open and 1 Graded discussion forum which would be part of the continuous evaluation process. Subject-wise threaded discussions and helping enrolled students to review course material prior to an assignment or exam, engaging students in discussion.
Interactive Videos
Interactive Videos that allows students to actively engage with the content they see within the video itself with online courses. In-built quiz helps the students to test their understanding about the topic.
Live Interactive Sessions
Well-experienced trainers can take their live interactive online sessions through Learning Management System. For every subject based on the course outcome, there would be one live interactive online session per chapter conducted through the learning management system. The faculty from the university would conduct the said live session and the students would join through the LMS. The students should refer to the calendar for a scheduled live session in their respective LMS. Every Live Session per chapter would be of 1 hour.
Animated / Gamified Module
As part of simulations, animated case studies at the subject level are available for students to learn in a given situation. After understanding the case the students would be able to give a solution which is through a set of questions during the case study module. This helps the learners to perform in a dynamic business environment.
Yes
Yes
Semester 1
Modern Business Organization and Management
Global Business Environment & Economics
Accounting & Financial Management
HR & OB
Business & Corporate Law
Semester 2
Business Research Methodology
Modern Marketing Management
Information Technology for Business
Production Operations & SCM
Business Communication Skills
Semester 3
Business Policies & Strategic Management
Entrepreneurship & Innovation Management
Consumer Behaviour
Fundamentals Of Advertising
Team Building And Leadership
Semester 4
Business Ethics & Corporate Governance
Strategic Marketing Management
International Marketing Strategy
Fundamentals Of Global Business Management
Project Work
| Particulars | Indian Student | International Student |
|---|---|---|
| Full Fee to be paid | 58,000/- | /- |
| Student Down Payment | 29000/- |
| Program Annual Installment | 2 |
| Program fee per Annual Installment | 29000/- |
Inclusive all charges
Yes, you can do. as a Student Bachelor degree in any discipline from recognized university is necessary.
Student completed a graduation in any discipline from a recognized university can do MBA in Marketing Management.
An MBA in Marketing Management teaches consumer behaviour, managerial communication, market behaviour, advertising, marketing research, customer relationship management.
The scope of MBA in marketing in India is wide. Industries like FMCG, banking, hospitality, media & advertising and market research can captured by MBA students.
It is worthy. Numerous job opportunities that are available in the Marketing field after completion of an MBA in marketing management.
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