Online MBA Degree in Marketing from Kurukshetra University

MBA in Marketing online is a dynamic subject with a spectrum of career opportunities. Marketing is the core for any firm, company, or even public sector to boom and advance. Be it the developing phase of a business or a highly popular MNC, marketing remains to be a stringent need. A Master’s in marketing through an online MBA  is highly in demand due to its great career prospects. Right from learning customer relationships to human resources and digital marketing to branding and research, marketing specialises in all these aspects.

An online MBA is generally a 2-year degree program that specialises in marketing subjects and values. This 2-year journey with marketing teaches a student the art of successful marketing techniques and research. Kurukshetra University is one of the top colleges for MBA. Throughout the course of 2 years, the students get to explore all the benefits of an online MBA in marketing. With high NAAC A++ accreditation, Kurukshetra University ensures a promising career for its students. This article will help you explore all the details regarding an online MBA in marketing at Kurukshetra University.

The MBA degree online is a 2-year degree program at Kurukshetra University. The students get to study various subjects that strengthen their hold on marketing. Also, you must note that it is a myth that for MBA online learning you need to have specific background. Anyone aspiring student can become a master of marketing. Some of the key highlights of this online MBA degree are as follows:

• The online MBA degree in marketing is a 2-year degree course. It consists of regular online classes for 2 years
• The course is divided into 4 semesters including a total of 20 subjects
• Semester 1 and 2 has 6 papers each and all the papers are compulsory to pass
• Semesters 3 and 4 include 4 papers each and passing all these 8 subjects is mandatory
• The minimum eligibility criteria to apply for an MBA in marketing online at Kurukshetra University is graduation from a recognised college/university
• Eligible foreign students can also apply for the best online MBA programs.
• It is mandatory to successfully pass all the papers and complete the project and research work to be eligible for the MBA degree in marketing online.

The online MBA course in marketing has a total of 4 semesters and includes various interesting subjects. A student must clear all the papers to be eligible for the final degree and a promising career in future. To better understand the online MBA, here is the detail of the 4 semesters and the subjects covered during the 2-year online MBA course:

Semester 1

• Management Process and Organizational Behaviour
• Fundamentals of Statistics for Business Decision
• Managerial Economics
• Financial Accounting
• Business Communication
• Indian Economy and Business Environment

Semester 2

• Human Resource Management
• Computer Applications in Management
• Marketing Management
• Financial Management
• Business Research Methods
• Production and Operations Management

Semester 3

• Advertising Management
• Marketing Research and Analytics
• Digital Marketing
• Strategic Brand Management

Semester 4

• Business Marketing
• Services Marketing
• Strategic Marketing
• Rural and Agri-Business Marketing